A science-backed, easy-to-follow audit framework that shows you why climate-tech messaging and funnels fail — and how to fix yours.
If you're a climate-tech founder or clean-energy innovator, one of your biggest challenges isn’t the technology. It’s communicating what you do in a way buyers understand and act on.This downloadable audit gives you a clear, step-by-step framework to evaluate your own messaging, landing pages, and funnel structure, so you can quickly identify what’s working, what’s unclear, and what’s holding back conversions.You’ll walk away with practical fixes you can implement immediately, without needing a full marketing overhaul.
✓ How to evaluate your own messaging clarity so prospects instantly understand what you do
✓ A simple framework for rewriting your value proposition without jargon
✓ A step-by-step landing page checklist showing where most climate-tech companies lose conversions
✓ A proven funnel structure tailored for climate-tech buyers
✓ Paid ads readiness benchmarks so you know if you’re ready to scale
✓ Five high-impact improvements you can apply immediately — no agency requiredThis guide shows you the exact criteria I use when auditing climate-tech messaging and funnels so you can diagnose issues quickly and fix them with confidence.Want a personalized audit? Book a free strategy call.
This audit is written by an environmental science + sustainability communications specialist who translates complex climate solutions into language that actually converts.
Most climate-tech companies struggle not because of the technology — but because the messaging is:❌ Too technical
❌ Too vague
❌ Too filled with jargon
❌ Not aligned with buyer psychologyYou’re building something world-changing. But if buyers don’t understand it instantly, they won’t convert.This audit gives you a clear roadmap for communicating your impact, your value, and your differentiation - without greenwashing or oversimplifying the science.
✓ Climate SaaS & MRV platforms
✓ Clean energy companies
✓ Electrification & battery innovators
✓ Water-tech & desalination startups
✓ Regenerative agriculture + food systems
✓ Biodiversity & nature-based solutions
✓ Carbon removal & monitoring
✓ Sustainability-focused B2B companiesIf your work solves a climate challenge, this audit will show you how to talk about it more clearly and effectively.
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If you want personalized guidance, you can also book a free 30-minute Climate Tech Growth Strategy Call.
• 10+ years experience in sustainability communications
• Environmental science + technical writing background
• Specialized in climate tech, clean energy, and natural resources sectors
Alice Rogers - Climate Tech Growth Strategist
[email protected]